Journey Mapping: Case Study in Action.
(eVideo)

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Published
Carpenteria, CA linkedin.com, 2020.
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Format
eVideo
Language
English

Notes

General Note
2/27/202012:00:00AM
Participants/Performers
Presenter: Jeannie Walters
Description
Walk through the steps of building a customer journey map and learn about the practical uses for the insights provided by journey mapping.
Description
View Jeannie's LinkedIn Newsletter Customer journey maps can be a powerful tool for businesses, offering a clear view into the customer's true experience with a brand, service, or product. In this practical sequel to the introductory course, instructor Jeannie Walters walks through creating an actual customer journey map from start to finish. Jeannie covers each step, including setting goals, gathering data, facilitating a journey mapping workshop, interviewing customers to validate the map, and more. Along the way, she offers plenty of tips and techniques to help focus the process and move your team toward an actionable goal. The course wraps up with ideas for presenting and sharing the completed map, leveraging the findings, and other ways to use this important tool.
System Details
Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScript and cookies must be enabled. A broadband Internet connection.

Citations

APA Citation, 7th Edition (style guide)

Walters, J. (2020). Journey Mapping: Case Study in Action . linkedin.com.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Walters, Jeannie. 2020. Journey Mapping: Case Study in Action. linkedin.com.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Walters, Jeannie. Journey Mapping: Case Study in Action linkedin.com, 2020.

MLA Citation, 9th Edition (style guide)

Walters, Jeannie. Journey Mapping: Case Study in Action linkedin.com, 2020.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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Grouped Work ID
73dbfee4-dd1c-5761-4724-157876c4a4a6-eng
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Grouping Information

Grouped Work ID73dbfee4-dd1c-5761-4724-157876c4a4a6-eng
Full titlejourney mapping case study in action
Authorwalters jeannie
Grouping Categorymovie
Last Update2023-04-20 09:30:23AM
Last Indexed2024-02-24 03:54:54AM

Marc Record

First DetectedJan 20, 2023 09:55:32 AM
Last File Modification TimeJan 20, 2023 09:55:32 AM

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