Microsoft's CEO tells the inside story of the company's continuing transformation and offers his vision for the coming wave of intelligent technologies. He examines how people, organizations, and societies can and must transform, how they must 'hit refresh' in their persistent quest for new energy, new ideas, and continued relevance and renewal. Yet he feels strongly that one of our essential qualities -- empathy -- will become ever more valuable....

Steve Jobs and Bill Gates have pioneered an industry that literally transformed the entire world. The passion, luck and genius of these quirky visionaries is presented in this portrayal of the fierce and often humorous battle to rule the fledgling personal computer empire.

Includes bibliographical references and index. "If the stories they tell about themselves are to be believed, all of the tech giants--Apple, Google, Microsoft, Facebook, and Amazon--were built from the ground up through hard work, a few good ideas, and the entrepreneurial daring to seize an opportunity when it presented itself. In this highly unauthorized account of the Big Five's origins, Rob Larson sets the record straight, and in the process shreds...