The BCG Growth-Share Matrix: Theory and Applications: The Key to Portfolio Management
(eBook)

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Published
50Minutes.com, 2015.
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Available Online

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Format
eBook
Language
English
ISBN
9782806266156

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APA Citation, 7th Edition (style guide)

50Minutes., & 50Minutes|AUTHOR. (2015). The BCG Growth-Share Matrix: Theory and Applications: The Key to Portfolio Management . 50Minutes.com.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

50Minutes and 50Minutes|AUTHOR. 2015. The BCG Growth-Share Matrix: Theory and Applications: The Key to Portfolio Management. 50Minutes.com.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

50Minutes and 50Minutes|AUTHOR. The BCG Growth-Share Matrix: Theory and Applications: The Key to Portfolio Management 50Minutes.com, 2015.

MLA Citation, 9th Edition (style guide)

50Minutes, and 50Minutes|AUTHOR. The BCG Growth-Share Matrix: Theory and Applications: The Key to Portfolio Management 50Minutes.com, 2015.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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Grouped Work ID072e0f38-ad59-05cf-b392-05afad703a6e-eng
Full titlebcg growth share matrix theory and applications the key to portfolio management
Author50minutes
Grouping Categorybook
Last Update2023-08-02 13:27:22PM
Last Indexed2024-03-02 02:24:44AM

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First LoadedApr 4, 2023
Last UsedFeb 11, 2024

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This book is a practical and accessible guide to understanding and implementing the BCG growth-share matrix, providing you with the essential information and saving time.

In 50 minutes you will be able to:

• Analyze the activities in your business portfolio and identify the role they play in the business as a whole

• Sort these activities into the four categories of the matrix: stars, question marks, cash cows and dogs

• Identify the future market shares and growth to make sure you invest in the right activities

ABOUT 50MINUTES.COM Management & Marketing

50MINUTES.COM provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.
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